Behind products on the supermarket shelves and in stores are people: farmers, workers – families. Millions of them suffer from extreme poverty, poor working conditions and inequality. Fairtrade changes this.
Supporting Fairtrade, changes lives. We empower millions of farmers and workers around the world by tackling poverty and poor working conditions, as well as conserving the environment. It’s hope for a better future by making trade fair.
When consumers purchase products with the Fairtrade Mark, they are supporting farmers and workers as they work to improve their livelihoods and provide better support to their communities. The Fairtrade Mark shows you that the Fairtrade ingredients in the product have been produced 100% by small-scale farmer organisations or plantations. It means fairer trading conditions and opportunities for producers in developing countries to invest in their businesses and communities for a sustainable future and protecting the environment in which they live and work.
Choose the Product that will Change Lives.
The amount of Fairtrade purchases you make contribute to changing the way trade works. The more Fairtrade sales there are, the more the farmers and the workers benefit.